Bickford Lecture 2013

Bickford Lecture

Monday, June 17, 2013
7:30- 9:00 am

Public engagement has been a guiding principle of land-grant and agricultural colleges since their early beginnings. Drawing on the unique history of these institutions, this lecture explores contemporary notions of "engagement” as a strategy to bolster advocacy, volunteerism, and philanthropy among agricultural alumni and friends. Based on emerging social science research, the talk will explore civic dispositions of college alumni and how institutions might best engage a range of constituents in addressing society’s most pressing problems. In discussing this work, participants will be invited to dialogue about how NAADA institutions might leverage their unique histories and constituents to better advance their campuses and serve the greater good.


David Weerts, Associate Professor; Coordinator of higher education program; Director of Jandris Center for Innovative Higher Education, College of Education & Human Development, University of Minnesota

Over the past ten years, Weerts’ work as both practitioner and scholar has focused on helping colleges and universities build strategic alliances with external partners to the mutual benefit of institutions and constituencies they serve. The ultimate goal is to help higher education leaders and external partners (policy makers, community partners, alumni, and donors) work together more effectively to better serve public needs while building long-term financial stability for public colleges and universities.

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